Professional Experience

Director of Creative Services

art-of-graphics | Coram, NY | 2004-Current

Developed this freelance graphics design and consultation firm from the ground up providing advertising, marketing, public relations, and illustration services for a client base consisting of midsize companies and manufacturers, local store chains, and start-ups across a diverse range of industries.

•    With a firm dedication to the client and their continued success, create business-to-business and consumer graphic solutions that yield positive results for clients in various markets focusing on strengthening brand identity with a revitalized energy.

•    Support new and existing products and services with a lasting creative image carried through all media and collateral, providing attention to detail throughout all aspects of the creative process including layout, photography, typography, and production.

•    Turned a $50,000-a-year account into over $1 million annually for ECP store chain,Vision Source, by collaborating with its Strategic Account Manager and creating a comprehensive campaign that included brand development, marketing collateral, and website design and development.

Loyal client base includes: American Solutions for Business,* Bulbtronics, Inc., Casella Imports, Custom Upholsterers,* Flexocleaners, Inc.*, Opsales, OptiSource International (see next), LI Webguy,* New Dimensions Physical Therapy, Oaklee International, Inc., Vision Source,* Magnum Research Company, and Creative Image Builders.*

*Refer to Testimonials

“Mark has been our independent contractor for our creative services for more than ten years, growing in responsibility as we experienced double-digit sales growth each year. From the beginning, Mark was integral with developing our logo, brand, and catalog – the foundations of our success.”


“Mark’s vast experience and approach to each project provides us with the best result in a timely fashion and always within budget. Any business or agency that works with Mark will be fortunate to have him as part of their team.”

Daryl Squicciarini, President

OptiSource International

Creative Director

OptiSource, Inc. | Yaphank, NY | 2005-present (freelance)

Provide creative direction that spans corporate identity, brand strategy development, and all advertising and marketing programs. Implemented both print and internet projects for this multimillion-dollar optical supply resource firm whose clients consist of all major ECP’s (eyecare professional store chains) and national and international labs.

•    Perform creative direction and development of new product launches–from the ground up. From sketches to meeting with manufactures to bring ideas to product samples. Projects included specialty counter displays, packaging, and signage.

•    Hold weekly meetings with sales team, purchasing agents, and Marketing Director to discuss all projects, keeping communication between all team members, vendors, and customers on point.

•    As an intricate part of the creative team, developed a successful and profitable e-commerce site selling lenses. Worked with developers to provide customers with fast product searches and ease of use.

•    Optimized catalog development and production with strategic layout by identifying top sellers, customer favorites, and new product launches with great margins.

•    Created all product labels and packaging ensuring continued brand recognition from chemical labels to shipping boxes.

•    Spearheaded with company president a lens cleaner business with innovative, cost-effective ways to sell eyeglass cleaner bringing in large profits with low margins. Researched and added in-house print-on-demand services saving company money on out-sourced printing. Optimized printing with gang runs and turn-around time.

•    Expanded print-on-demand services to incorporate short-run printing in-house to support a global effort to increase distributors sales. With growing ROI, educated sales team to offer services to support sales with customized catalogs, sellsheets, and other marketing collateral.

•    Provided customized portal websites as well as marketing and advertising needs: Direct mail, email blasts, and banner ads. Worked with sales team and client marketing department heads.

*See Letter of Recommendation

631-766-5074  |  |

Mark Levine

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